IMO, clothing is largely about semiotics, which means your judgment of an outfit is heavily shaped by what you think the outfit means. But when a style is wholly foreign to an observer, it will look interesting when it has "shape and drape," which is to say the outfit has a… https://t.co/Z2AtveY8BH pic.twitter.com/YFdDIKJ8GA
— derek guy (@dieworkwear) May 21, 2026
IMO, clothing is largely about semiotics, which means your judgment of an outfit is heavily shaped by what you think the outfit means. But when a style is wholly foreign to an observer, it will look interesting when it has "shape and drape," which is to say the outfit has a distinctive silhouette other than the human form. This is why the outfits below are interesting, whereas a pair of slim-fit chinos teamed a limp polo shirt or t-shirt typically does not look good unless an observer fetishizes the body underneath.Speaking of clothing as semiotics:
Hooters was never a “gentleman’s club “ (no nudity, no pole dancing), so “family friendly” is a joke.Hooters is rebranding as “family-friendly,” the CEO tells People Magazine.
— Pop Base (@PopBase) May 21, 2026
They want the restaurant to be seen as a “neighborhood place.”
(https://t.co/byXeteham0) pic.twitter.com/8nxK7fWX9S
But the semiotics are interesting.
"Semiotics." Oh, is that what that means now. I won't make the obscene pun that occurs to me. Maybe at my place if I'm feeling especially spicy later.
ReplyDeleteHooters doesn’t exactly signify “family friendly,” but I understand it’s not doing well, and desperately needs a new appeal. I wonder if they’re changing the staff uniforms to be more “family friendly”? (There was a huge controversy here almost 20 years ago, now, over a “Twin Peaks” opening close to a high school. (A Hooters competitor). Nothing could be done about it, so it still stands. But the chain started losing business as the “interest” fell off, and I’ve been surprised it’s still open (if it is). It was always a lame attempt at the old Playboy Club appeal. Nobody misses that, either.)
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