Monday, November 13, 2017

How to Protest: An Internet Guide

Pretty apt, actually.

1)  Start with a tweet:



2)  Decide this decision by a coffee-maker company is a blow against freedom and that liberals love Keurig coffee-makers:

3)  Throw out your expensive K-pods, too:

4)  Have Sean Hannity revel in the nihilism of it:
5)  Have Keurig CEO kind sorta take it back:

[Keurig CEO Bob] Gamgort argued that it was “unacceptable” for the social media team to broadcast the company’s decision on advertising strategy.

“This gave the appearance of ‘taking sides’ in an emotionally charged debate that escalated on Twitter and beyond over the weekend, which was not our intent,” Gamgort said of the company’s tweet, according to the Washington Post. “I want you to know the decision to communicate our short-term media actions on Twitter was done outside of company protocols. Clearly, this is an unacceptable situation that requires an overhaul of our issues response and external communications policies and the introduction of safeguards to ensure this never happens again.”

“I apologize for any negativity that you have experienced as a result of this situation and assure you that we will learn and improve going forward,” he added later in the letter, per the Washington Post.

(But not pull back the decision to pull their ads from Hannity's shows until further notice).

6)  Declare victory before anybody notices how pointless this is, and is only hurting people who shelled out big bucks for Keurig coffee makers:


7)  Wonder why it took this long for everyone else to figure out just how dumb this boycott was, and why we're supposed to care about the opinions of "Right Wing and Trump" if they're this dumb.

8)  Ponder how this reflects on Keurig users and Sean Hannity's audience, especially if, like your esteemed host, you aren't in either class.


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