Pretty apt, actually.
1) Start with a tweet:
Angelo, thank you for your concern and for bringing this to our attention. We worked with our media partner and FOX news to stop our ad from airing during the Sean Hannity Show.— Keurig (@Keurig) November 11, 2017
2) Decide this decision by a coffee-maker company is a blow against freedom and that liberals love Keurig coffee-makers:
.@Keurig made a decision to pull ads from the @seanhannity show.— Mike (@Fuctupmind) November 12, 2017
This decision is disgusting, and will not be tolerated.
Regardless of any response, I am done with you, Keurig.
You will regret this decision. #BreakYourKeurig #IStandWithHannity pic.twitter.com/qQ9BFkgzlS
I pulled an "Office Space" with my Keurig... Would be a shame if everyone else joined me in the Keurig Smash Challenge #BoycottKeurig #IStandWithHannity #SundayMorning pic.twitter.com/yEADeRC006— Angelo John Gage (@AngeloJohnGage) November 12, 2017
3) Throw out your expensive K-pods, too:
Hold on...just found these hot chocolates. Got these as a gift 3 years ago #BoycottKeurig pic.twitter.com/8rJwceojX9— Right Wing and Trump (@RightWing_Trump) November 12, 2017
4) Have Sean Hannity revel in the nihilism of it:
5) Have Keurig CEO kind sorta take it back:
I am humbled and speechless and frankly laughing my ass off. I love all my deplorable friends. Thank you and Game on!!— Sean Hannity (@seanhannity) November 13, 2017
Deplorable friends, I am buying 500 coffee makers tomorrow to give away!! Details on radio and TV. Hint; best videos!!— Sean Hannity (@seanhannity) November 13, 2017
[Keurig CEO Bob] Gamgort argued that it was “unacceptable” for the social media team to broadcast the company’s decision on advertising strategy.
“This gave the appearance of ‘taking sides’ in an emotionally charged debate that escalated on Twitter and beyond over the weekend, which was not our intent,” Gamgort said of the company’s tweet, according to the Washington Post. “I want you to know the decision to communicate our short-term media actions on Twitter was done outside of company protocols. Clearly, this is an unacceptable situation that requires an overhaul of our issues response and external communications policies and the introduction of safeguards to ensure this never happens again.”
“I apologize for any negativity that you have experienced as a result of this situation and assure you that we will learn and improve going forward,” he added later in the letter, per the Washington Post.
(But not pull back the decision to pull their ads from Hannity's shows until further notice).
6) Declare victory before anybody notices how pointless this is, and is only hurting people who shelled out big bucks for Keurig coffee makers:
Hold on to your coffee machines @keurig has recognized it got caught up & misled by a bigot. Still giving away coffee machines, which brand has yet to be determined. Stay tuned. https://t.co/Af1FUCa3Br— Sean Hannity (@seanhannity) November 13, 2017
7) Wonder why it took this long for everyone else to figure out just how dumb this boycott was, and why we're supposed to care about the opinions of "Right Wing and Trump" if they're this dumb.
8) Ponder how this reflects on Keurig users and Sean Hannity's audience, especially if, like your esteemed host, you aren't in either class.
8) Ponder how this reflects on Keurig users and Sean Hannity's audience, especially if, like your esteemed host, you aren't in either class.
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