Trump Also Made Prices On Swimsuits Go Down In The Summer!

Trump's taking credit for Walmart's price cuts. There's just one problem: Walmart is telling a very different story. https://t.co/Ltxd63h3DW

— MeidasTouch (@MeidasTouch) July 8, 2026

However, Walmart’s own announcement did not mention Trump, the White House, or any government request. Instead, the retailer described the discounts as part of its summer Rollback program, highlighting thousands of temporary savings on items tied to the season, including grilling supplies, produce, beverages, and other summer favorites.

The timing and framing also challenge Trump’s claim of direct credit. Walmart told CBS News that the discounts were already in effect before Trump’s July 6 Truth Social post. The company has announced similar seasonal promotions in previous years, including during the Biden administration.

In 2024, Walmart promoted summer and July Fourth savings events featuring discounted cookout essentials and other seasonal deals. These promotions are sales events designed to provide savings during a specific period, not an announcement that prices have been permanently lowered year-round. While shoppers may benefit from the current Rollbacks, Walmart has not said these prices will remain once the summer promotion ends.

The Lowes near me has lowered prices on “grilling supplies,” because the summer sales season is coming to an end. That stuff on the shelves will be taking up space in September, and the September stuff needs to be out in August. People don’t buy much stuff for grills in September, but they do buy Hallowe’en and Xmas decorations. Gotta make way for those.

Costco is already promoting giant skeletons for your yard for Halloween. But Costco clears seasonal stuff like mad. The Xmas stuff will start showing up in August, alongside the skeletons.

Wal-Mart has been advertising “Rollbacks” on prices for at least 30 years now. And they’re promoting low prices on summer items to get customers in who will think they’re saving so much money, they’ll buy something else. It’s called “loss leaders.” It’s a promotion as common as retail.

It’s also their way of clearing out the summer stuff to make way for the fall stuff. In August.

I’m waiting for Trump to take credit for the tide coming in. Or the price of gas going back up.